USING EVENTS TO REACH OUT TO YOUR TARGET MARKET- By Asif Zaidi
“It’s really the popularity with the target audience that counts.” STEPHEN GREYSER In business you often have to organize […]
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USING EVENTS TO EXHIBIT THOUGHT LEADERSHIP – By Asif Zaidi
“Thought leadership is a way to build a relationship with prospects based on knowledge—not on products and services.” Chris Koch
TRANSPORT FOR YOUR EVENT – By Asif Zaidi
“Anyplace worth its salt has a parking problem.” James Castle Begin by ascertaining where your guests will be mainly coming
SALES TOOLS FOR YOUR EVENTS – By Asif Zaidi
“It’s really the popularity with the target audience that counts.” Stephen Greyser Events provide your business with a great opportunity
MINDING THE GUESTS AT YOUR EVENT – By Asif Zaidi
“Our greatest asset is the guests. Treat each guest as if they are the only one!” Anonymous TARGET AUDIENCE More
MIND THE DETAILS OF YOUR EVENT- By Asif Zaidi
“Success is the sum of details.” Harvey S. Firestone DECOR While deciding on décor, look around your venue. Note the
MARKETING AT YOUR EVENTS- By Asif Zaidi
“Marketing is no longer about the stuff that you make, but about the stories you tell.” Seth Godin Once you
HOW TO MEASURE PRODUCTIVITY OF YOUR EVENTS?- By Asif Zaidi
“What gets measured gets improved.” Peter Drucker In business, events are primarily meant to bring you and your prospects together
LEAD GENERATION FROM YOUR EVENTS- By Asif Zaidi
“Lead generation is a fairly core activity to marketing.” Chris Brogan Nothing helps more in lead generation than recognition of
GIVEAWAYS AND PROMOTIONAL MATERIAL FOR YOUR EVENTS – By Asif Zaidi
“The new source of power is not money in the hands of a few, but information in the hands of