“I was taken by the power that savoring a simple cup of coffee can have to connect people and create community.” Howard Schultz Growers, traders, experts, and baristas are already skilled in trying coffee at controlled tastings called cuppings. This piece is intended to help an average person know what separates a great cup […]
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ALL YOU NEED TO KNOW TO ENJOY YOUR CIGAR By Asif Zaidi
“If heaven has no cigars, I shall not go there.” Mark Twain Whether you regularly enjoy a cigar or do so only on special occasions, the realm of premium cigars can sometimes be confusing with its boundless choices and opinions offered as facts. It can be complex to navigate even for an experienced cigar […]
HOW TO DRINK YOUR WINE – By AZ
PROLOGUE Exploring the wide realm of wine drinking can be challenging for new wine drinkers. Wine connoisseurs and experts are known for confusing beginners with technical jargon and complex rules. Do not worry; all you need to appreciate and enjoy wine drinking is a sense of wonder, curiosity, and a palate that knows to differentiate […]
DO YOU KNOW YOUR WINE? MAIN CATEGORIES OF WINES AND THEIR CHARACTERISTICS – By AZ
Wines come in many different styles and tastes. Prior to each ingathering, winemakers have to decide which path they are going to take in order to produce their favored drink. Apart from different colors, some wines are sweet and others are dry. By the way, the sweetness of a wine is not regulated by the […]
HOW TO THROW A GREAT PARTY – By Asif Zaidi
Everyone likes to attend a great party or event but not everyone has the skill to organize one. Being a good host is about stepping back and setting an intention for every event, big or small—weddings, backyard barbecues, business meetings. Here are some suggestions how you can plan and organize a party that you wish […]
USING EVENTS TO EXHIBIT THOUGHT LEADERSHIP – By Asif Zaidi
“Thought leadership is a way to build a relationship with prospects based on knowledge—not on products and services.” Chris Koch Companies today market thought leadership based on their expertise, knowledge, and a vanguard mind-set. A thought leader is an acknowledged leader in one’s field. What distinguishes a thought leader from any other expert and knowledgeable […]
